Skip to main content

Common Issues and Solutions

Problem: Tags Aren’t Firing Properly​

Solution: If your tags aren’t firing as expected, it’s essential to check the trigger settings for each tag. Ensure that the conditions set in the triggers align with the events you want to track (e.g., clicks on a specific button, pageviews, or form submissions).
Tip: Use the Preview Mode in GTM Assistant to test your tags. Preview Mode allows you to see whether tags are firing correctly when interacting with your website in real time.

Problem: Google Analytics or Meta Pixel Isn’t Receiving Data​

Solution: First, double-check that the necessary IDs (such as the GA4 Measurement ID or Meta Pixel ID) are entered correctly in GTM Assistant. Incorrect IDs are a common reason for data not being transmitted.
Tip: If the IDs are correct, try clearing your browser cache or testing the tags in an incognito window to rule out any caching issues.

Problem: Slow Loading Time After Tag Setup​

Solution: Although GTM Assistant is optimized to minimize performance impact, an excessive number of tags can sometimes slow down page loading times. Try reducing the number of active tags or using consolidated triggers to improve performance.
Tip: Always use GTM’s built-in tag templates instead of custom HTML tags whenever possible, as this helps with efficient loading.

Problem: Duplicate Events in Analytics​

Solution: If you notice duplicate events in Google Analytics or other platforms, check that each tag is only firing once for each user action. Sometimes, incorrect trigger configurations (e.g., firing on both “Page Load” and “Click”) can result in duplicates.
Tip: Make sure your triggers are specific enough to prevent multiple firings for the same event. Use CSS selectors or specific URLs to control when tags should activate.

Problem: Unable to Connect Google Account​

Solution: If you’re having trouble connecting your Google account to GTM Assistant, make sure you’re logged into the correct Google account with access to your Google Tag Manager and Google Analytics properties.
Tip: Check for any browser extensions that may interfere with the login process or try connecting using a different browser.